
Choco-Story, The Chocolate Museum
Best time to visit
Early mornings on weekdays offer quieter galleries and more chances to engage with interactive exhibits without crowds. Avoid weekend afternoons when it tends to be busiest.
Budget tips
Tickets are reasonably priced, with discounts available for children and seniors; combining this visit with other Brugge museums can save money through multi-site passes.
Recommended for
Food lovers, Families with children, History enthusiasts, Cultural explorers
Plan your visit
1-2 hours
About
Quick facts: Chocolate has been at the heart of local culture here, with over 500 years of history influencing the treats on display. Visitors can delve into the fascinating journey of cacao from bean to bar, complete with authentic chocolate-making demos.
Highlights: One standout moment is witnessing the ancient chocolate grinder from the 17th century in action, still used to craft small batches by hand. The air fills with rich chocolate aromas as you explore hands-on exhibits, making it a feast for all senses.
Insider tips
- Wear comfortable shoes as there is a fair amount of walking and standing during tastings.
- Photography is best near the old chocolate grinder where the lighting highlights the intricate machinery.
- Skip the gift shop until last to avoid carrying purchases during your tour.
- Visit during a weekday morning to enjoy making myths about chocolate without the weekend rush.
Have you heard of free walking tours?
After traveling to 30+ countries, there's one thing I wish someone had told me from day one, and it completely changed how I experience new cities.
Free walking tours. Yes, actually free. No credit card needed. No catch.
Local guide, 2-3 hours
Major sights, hidden gems, local stories
100% tip-based
Guides earn only tips, so they give their absolute best
You tip what feels right
At the end, just tip whatever you feel is right
I've done these in dozens of cities and they've been the highlight of almost every trip. If you're visiting Brugge, Belgium, do this on your first day. You'll thank me later.




